עקרונות החדשנות של גוגל (ער')

יסודות היזמות ועקרונות החדשנות של גוגל

הרצאה זו תעסוק בכיצד פועלים עקרונות החדשנות של גוגל ונלמד את יסודות היזמות. במהלך השיעור נלמד כיצד יוצרים סביבה שמקדמת חדשנות, איך להמשיך לחדש גם בחברות גדולות ואיך לתכנן חברות מצליחות כבר מיום הקמתן.

Google's principles of innovation

Learn Google's main principles of innovation. Why is it important to innovate? What happens to companies that stop innovating? How to create an environment that fosters innovation? How to understand what users want? And more…
If you’re curious about building a business or about working in an innovative environment then this session is for you. We’ll discuss innovation principles through case studies at Google and how those can be implemented everywhere. 

Avi Bar

Avi Recently returned to Israel after spending the last 5 years in California where he worked at Google’s main headquarters. He served in various strategy positions, dealing with Google’s core products such as: Search, Play, Maps and Waze. During his career he founded 3 companies and consulted to various startups as a mentor at Google for Startups Campus in TLV.Prior to joining Google he was the CEO of Laurus Consulting Group and an adviser at the Israeli Prime Minister’s Office. Avi holds an M.A in Social Psychology and a B.A in Public Policy and Psychology, all from the Hebrew University in Jerusalem.